Work

INEA • YOGA

Web Design - Digital Marketing

INEA • YOGA offers a unique space where you can discover your Self. Situated on the island of Corfu, Greece, INEA • YOGA has created a peaceful space surrounded by nature where like-minded people can come together, discover together and grow.

INEA • YOGA hosts and co-hosts retreats, workshops and training events, supplying everything one needs when running a retreat, worry-free. Focusing on healthy dishes, clean living, exhilarating activities and good vibes, INEA • YOGA extends a warm welcome to all seekers of profound experiences.

Background

A few months after successfully launching INEA • YOGA's website, Pandora was called on to design a landing page for the Yinternational Summit, an online event of INEA • YOGA.

After an assessment of the existing marketing strategy, we worked closely with INEA • YOGA, in developing a plan to design and promote the page by mapping out a route and setting goals. Based on the insights from our research, we devised a strategic approach that considers user personas, information architecture, competitive / comparative analysis and user experience design.

The Approach

We have built and deployed two different landing pages, on the Joomla CMS platform, that are very efficient in terms of page speed and aesthetics with visible call to action section, large high-resolution images and engaging content.

We have implemented Facebook business manager as it hasn't been done before. We made sure the tracking code was working perfect and that we are able to perform analysis and can optimise data and sales.

We launched multiple campaigns across social media platforms (Facebook and Instagram) and Google search engine.

Since working with INEA • YOGA we have seen great results across the board with all metrics growing and the popularity of the venue growing daily.

Features

Fully responsive landing pages
Wireframes and mockups
High-resolution images with the focus on mobile devices
Application of branding and colour palettes across the landing pages
Clear of "call to action" sections
Integration of tracking and analytics
Integration of booking forms

Like what you see?

We can help you realise your ideas

Now you know a little bit about who we are, we'd love to tell you about what we can do for you.